Business Advertising Dilemma: Is Spending Money on Ads Worth the Investment?
Introduction Advertising dilemma is not a new concept in the business world, as a Small and Medium-sized Enterprise (SME) owner, grappling with the conundrum of advertising is nothing new, in a world inundated with marketing messages, the decision to allocate resources to advertising is not one to be taken lightly. The burning question is: Is […]
Transforming Your Online Presence: The Power of a Well-Planned Website Strategy for Success
Introduction In the digital age, your online presence can make or break your small to medium-sized enterprise (SME). Potential customers turn to the internet first when seeking products and services, and if you don’t have a well-crafted online presence, you’re missing out on a world of opportunities. Whether you’re a startup or a well-established SME […]
How to Increase Profits with Customers in 2022?
How to increase profits with customers is a topic that comes up time and time again on my blog. I have been asked, “Why should it matter if we increase our profits?” The answer is simple: Because businesses — no matter the sector — are always looking for ways to increase their revenues and reduce […]
