How to Accurately Edit your Content in 5 Easy Steps

a lady writing in her journal

When you edit your content well, it shows how much attention you pay to details.

Content should be accurate, fresh and up to date. An inaccurate post can lead to lost sales and readership. Adding a bit of creativity can help you make sure that your content is always freshly written with the latest information on any topic at hand. It can also  drive quality traffic to your website.

Photo by Andrew Neel

Many content marketers choose to skip this step and jump straight into publishing, without actually getting the full benefit of an accurate edit. How can you ensure your content is accurately edited? Below are some tips on how to make sure all your posts look their best.

Which do you need: Fewer words or More words?

Fewer words and more pages. This is the most common question on editing I see.

Some people say, it is better short. That is, fewer words. This is true, but only up to a point. Most of us have learned through experience that the best way to edit your content is by keeping it short and sweet.

Photo by Thought Catalog

And that works great for writing articles for your blog or website. But when it comes time to write an email newsletter or even a blog post for your business website, things get trickier because there are so many more moving parts involved in getting someone from one place to another on the page.

The good news is that it doesn’t have to be complicated at all! In fact, if you take the time upfront to figure out what information your readers need from you, then you’ll be able to write a better piece of content in less time than ever before.

The Secret to Accurately Edit your Content

Editing your content is one of the most important steps in the creation process. It’s also a time-consuming process that can take weeks or months to complete, depending on the size and scope of your project.

Editing content is not a simple task. You have to be able to understand what your audience wants, how they want it, and how you can give them what they want.

The most important thing about editing your content is that you need to make sure that your words are relevant and engaging for your audience. It’s also important that you understand the tone of your writing, as well as its purpose.

There are three aspects of editing that you need to think about: grammar, spelling and punctuation. And while all of these things are important, they can often be overlooked when we’re writing something for ourselves.

Having a basic understanding of how these rules work will make your writing much more readable and professional looking.

How to accurately Edit your Content?

Before you write, you must know what you want to say. If you don’t have a clear idea of what you want to accomplish with the piece, then it will be difficult for you to find the right words.

You also need to consider your audience and what they will want to learn from reading your article. It’s important that the information provided in your writing is relevant and useful for them.

Below are several ways to edit your content before publishing it online:

1. Try to read your content in a loud voice.

If you’re editing your content, try to read it out loud. This way, you can hear if there are any mistakes in your sentence structure or grammar. You might also notice that you have a lot of repetition in your content. You can address this by removing unnecessary words or phrases and by cutting out any unnecessary information or filler sentences.

The reason for this is simple: when you read something out loud, it gives you a better idea of how it sounds and feels on paper, as well as how it should flow. If you can’t do that, try reading it out loud in front of a mirror or recording yourself. Try to close your eyes and listen to someone else reading your content.

Photo by Yuri Efremov

2. Make sure that you are not trying to edit while writing itself.

The reason for this is that it will be very difficult for you to actually find the right words and ideas. You may also end up making some grammatical mistakes, which could cause your content to be less than perfect.

It’s also important for you to know what kind of information you want to present in your content. For example, if it’s a blog post about a new product, then make sure all the information is relevant and useful for your readers. If it’s an article about a certain topic, then make sure each sentence has something unique about it.

If your first draft is too long or your words are not precise enough, then re-write it until it’s just right. However, if your content is too short or too precise, then add more details and make sure they’re accurate.

You don’t want to be trying to fix every mistake in your content before sending it out into the world (because chances are there will be plenty of mistakes).

3. Check for spelling mistakes and grammar errors.

This is one of the easiest things you can do to ensure that your content is accurate.

It’s easy to accidentally copy and paste things from another source when writing content, but this is one of the quickest ways to spot duplicate information in your content.

Photo by Markus Winkler

Use a spell checker or grammar checker on every piece of text you write before publishing it online or sending out for publication somewhere else.

4. Eliminate Unnecessary words.

Most people have a tendency to use too many words when they write and then edit them down later. This can cause issues with readability and makes it difficult for readers to understand what you’re trying to say clearly and efficiently at a glance. Cut out as many unnecessary words as possible so that every sentence has only one main idea or topic (or maybe two if they’re long).

5. Take as long as you need.

Most people will tell you that editing takes time, but it really does depend on what kind of editor you use and how much time you spend editing each article or blog post. The best way to find out how much time it will take for you is by starting with small bits of work and seeing how long it takes before becoming too hard to do.

If an hour seems like too much, then maybe just an hour per day will be enough for now until you get used to doing this better than ever before!

Conclusion

When reading through your article, don’t just skim over it, but actually read it word for word, so you can pick up on any spelling mistakes or grammar issues that may be present in the text. If anything jumps out at you as being wrong, then fix it right away!

After reading through your content, make sure there are no typos or grammatical errors in it by double-checking them with a spell checker tool such as Word Addict or Grammarly. You can also use a free online grammar checker such as Grammarly Online, which will check both sentence structure and spelling automatically.

Subscribe To Our Newsletter

Get updates and learn from the best

Share This Post

Do you want more Sales & Qualified Leads?

Hey, I’m Sunday Samuel. At Dgazelle our core focus is to help individuals and business owners grow thier business predictably & profitably. My only question is, will it be yours?

About Dgazelle

We are a full service Digital marketing, Tech & Ai Solutions Company that is registered in Nigeria and the United States. Our story originates from our experience in advertising, marketing, technology and design. Our work is inspired by art, passion, and one simple principle – To consistently deliver excellence to every individual or business we serve

More To Explore

Ads

Understanding Brand vs Nonbrand Keywords: What You Need to Know as a Marketer

keywords are currency, but if you’re only targeting popular search terms without understanding the difference between brand and nonbrand keywords, you’re likely leaving money, and conversions on the table. Whether you run an e-commerce store, offer digital services, or work in-house for a growing startup, knowing how to balance these two keyword types can sharpen your marketing strategy and boost your ROI. At Dgazelle Digital Services, we help businesses decode SEO complexities like this every day. So let’s break it down. What Are Brand and Nonbrand Keywords? Brand Keywords: These include your business name, product names, or any phrase directly associated with your brand. Examples: “Nike running shoes”, “Dgazelle SEO services”, “Apple iPhone 15 Pro Max”. People searching these terms already know who you are. They’re warmer leads, closer to conversion, and usually searching with intent.  Non- brand Keywords: These are generic terms not tied to your specific business but relate to what you offer. Examples: “best running shoes”, “SEO agency near me”, “digital marketing consultant” Nonbrand keywords target a colder audience, people who may not know you yet, but are in the market for what you offer. Why Does This Distinction Matter? Many businesses focus heavily on branded keywords in their campaigns, thinking, “Let’s rank for our name first.” That’s important, but it’s only one piece of the puzzle. Here’s what you’re missing if you ignore nonbrand keywords: Real-World Scenario: A Marketer’s Blindspot. Let’s say you’re the marketing manager of a growing skincare brand. You run Google Ads using only branded keywords like “Glow Skin Moisturizer” and “Glow Skin Nigeria.” Sure, your loyal customers find you, but new users looking for “best moisturizers for oily skin” won’t see your brand at all. You’ve just left a massive opportunity on the table.  So Which Should You Focus On? The short answer? Both. But how you balance them depends on your goals. It’s not just about running ads, it’s about running the right ones.Let our digital marketing team at Dgazelle optimize your keyword strategy and get more ROI from your campaigns. Book a free consultation. Goal: Focus More On How to Optimize for Both 1.  Create SEO Content That Targets Nonbrand Terms Write blogs, landing pages, and FAQs that answer what your ideal customer is Googling, before they know you exist. 2.  Run Branded PPC Campaigns to Protect Your Space Competitors may bid on your name, especially if you’re gaining traction. Use branded ads to stay top of mind and defend your brand space. Bonus? Branded ads are cheaper and convert better. 3. Use Google Search Console to Monitor What People Actually Search You may be surprised how people are finding you. Are they using variations of your brand name? Misspellings? Track these, then add them as exact match or phrase match keywords in your campaigns.  4. Create a Balanced Keyword Strategy Think of your keywords in three layers: Brand keywords: To convert people already familiar with you. Nonbrand keywords: To attract new visitors. Hybrid keywords: Like “Dgazelle ecommerce SEO tips” these work well for content marketing and authority-building. How Dgazelle Can Help You Strike the Balance At Dgazelle Digital Services, we understand that successful digital marketing is more than picking a few keywords and hoping for clicks. We help service-based brands, coaches, consultants, e-commerce stores, and agencies: Whether you’re building from scratch or scaling your efforts, our strategy-first approach ensures your marketing dollars work harder. Final Thoughts: Play the Long Game In 2025 and beyond, the SEO game isn’t about gaming algorithms. It’s about serving humans. Branded keywords will always be your strongest signals of trust and loyalty. But nonbrand keywords are how strangers become customers. Want to maximize both? Let Dgazelle help you build an SEO strategy that balances discovery and dominance, because what good is a great brand if no one new ever sees it? Let Dgazelle help you strike the perfect balance between brand and nonbrand keywords that actually convert. Talk to a strategist today.

How to Repurpose Your Content With AI

Content creation is one of the most time-consuming tasks in digital marketing. You spend hours writing a blog, filming a video, or recording a podcast—but often, it’s published once and left to collect digital dust. What if you could turn one great piece of content into dozens of new ones without burning out your team?That’s where AI-powered content repurposing comes in. AI is changing how marketers approach content creation, especially when it comes to maximizing value from existing material. With the right tools and strategy, you can breathe new life into old content—saving time, increasing reach, and boosting ROI. Let’s break down how to do it efficiently and creatively. What Does It Mean to Repurpose Content? Repurposing content means taking one asset (a blog post, video, webinar, podcast, etc.) and adapting it into different formats or for different platforms. Instead of starting from scratch every time, you’re leveraging what you already have—and reaching your audience wherever they are. Think of it like cooking a large batch of stew: you can serve it today, freeze it for later, or transform it into something entirely new like a pie filling or pasta sauce. Smart, right? How AI Makes Content Repurposing Easier (and Smarter) AI tools can analyze, summarize, rewrite, and reformat your content in seconds. What once took hours now takes minutes—without sacrificing creativity or consistency. Here’s how AI can help you repurpose content: Summarize long-form content: Turn a blog post into social media captions or a YouTube description. Create visual content: Use AI to turn articles into infographics, slideshows, or carousels. Generate email copy: Pull highlights from webinars or blogs to create newsletters or drip campaigns. Adapt tone and style: Want the same article in a more casual or more formal tone? AI can help rewrite it for different audiences. Transcribe and repurpose audio/video: AI can convert video or podcast transcripts into articles, quotes, or social content. Realistic Examples of Repurposing With AI Let’s say you recorded a 20-minute video on “How to Build a Sales Funnel.” Using AI, you can quickly: That’s 6+ content pieces from a single video—and all in less than half the time it would take to do manually. Tools You Can Use Here are a few powerful AI tools you can use to repurpose content: Why It’s a Game-Changer for Marketers Repurposing with AI isn’t just about saving time—it’s about doing more with less. Whether you’re a solo content creator or a marketing team juggling multiple channels, AI helps you: In a world where content is king, repurposing is the queen that multiplies your reach—and AI is the strategist that brings it all together. Final Thoughts: Work Smarter, Not Harder You don’t need to constantly chase the next piece of viral content. You already have valuable material—you just need to learn how to stretch it further. With the help of AI, you can transform a single blog into a month’s worth of content that’s polished, platform-ready, and personalized.

ads
Uncategorized

What is Ad Personalization and How to Use?

Ad personalization is the key to delivering useful, timely ads that connects with your audience. But then what exactly is it, and how can you use it effectively?

Do You Want To Boost Your Business?

drop us a line and keep in touch