How to Accurately Edit your Content in 5 Easy Steps

a lady writing in her journal

When you edit your content well, it shows how much attention you pay to details.

Content should be accurate, fresh and up to date. An inaccurate post can lead to lost sales and readership. Adding a bit of creativity can help you make sure that your content is always freshly written with the latest information on any topic at hand. It can also  drive quality traffic to your website.

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Many content marketers choose to skip this step and jump straight into publishing, without actually getting the full benefit of an accurate edit. How can you ensure your content is accurately edited? Below are some tips on how to make sure all your posts look their best.

Which do you need: Fewer words or More words?

Fewer words and more pages. This is the most common question on editing I see.

Some people say, it is better short. That is, fewer words. This is true, but only up to a point. Most of us have learned through experience that the best way to edit your content is by keeping it short and sweet.

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And that works great for writing articles for your blog or website. But when it comes time to write an email newsletter or even a blog post for your business website, things get trickier because there are so many more moving parts involved in getting someone from one place to another on the page.

The good news is that it doesn’t have to be complicated at all! In fact, if you take the time upfront to figure out what information your readers need from you, then you’ll be able to write a better piece of content in less time than ever before.

The Secret to Accurately Edit your Content

Editing your content is one of the most important steps in the creation process. It’s also a time-consuming process that can take weeks or months to complete, depending on the size and scope of your project.

Editing content is not a simple task. You have to be able to understand what your audience wants, how they want it, and how you can give them what they want.

The most important thing about editing your content is that you need to make sure that your words are relevant and engaging for your audience. It’s also important that you understand the tone of your writing, as well as its purpose.

There are three aspects of editing that you need to think about: grammar, spelling and punctuation. And while all of these things are important, they can often be overlooked when we’re writing something for ourselves.

Having a basic understanding of how these rules work will make your writing much more readable and professional looking.

How to accurately Edit your Content?

Before you write, you must know what you want to say. If you don’t have a clear idea of what you want to accomplish with the piece, then it will be difficult for you to find the right words.

You also need to consider your audience and what they will want to learn from reading your article. It’s important that the information provided in your writing is relevant and useful for them.

Below are several ways to edit your content before publishing it online:

1. Try to read your content in a loud voice.

If you’re editing your content, try to read it out loud. This way, you can hear if there are any mistakes in your sentence structure or grammar. You might also notice that you have a lot of repetition in your content. You can address this by removing unnecessary words or phrases and by cutting out any unnecessary information or filler sentences.

The reason for this is simple: when you read something out loud, it gives you a better idea of how it sounds and feels on paper, as well as how it should flow. If you can’t do that, try reading it out loud in front of a mirror or recording yourself. Try to close your eyes and listen to someone else reading your content.

Photo by Yuri Efremov

2. Make sure that you are not trying to edit while writing itself.

The reason for this is that it will be very difficult for you to actually find the right words and ideas. You may also end up making some grammatical mistakes, which could cause your content to be less than perfect.

It’s also important for you to know what kind of information you want to present in your content. For example, if it’s a blog post about a new product, then make sure all the information is relevant and useful for your readers. If it’s an article about a certain topic, then make sure each sentence has something unique about it.

If your first draft is too long or your words are not precise enough, then re-write it until it’s just right. However, if your content is too short or too precise, then add more details and make sure they’re accurate.

You don’t want to be trying to fix every mistake in your content before sending it out into the world (because chances are there will be plenty of mistakes).

3. Check for spelling mistakes and grammar errors.

This is one of the easiest things you can do to ensure that your content is accurate.

It’s easy to accidentally copy and paste things from another source when writing content, but this is one of the quickest ways to spot duplicate information in your content.

Photo by Markus Winkler

Use a spell checker or grammar checker on every piece of text you write before publishing it online or sending out for publication somewhere else.

4. Eliminate Unnecessary words.

Most people have a tendency to use too many words when they write and then edit them down later. This can cause issues with readability and makes it difficult for readers to understand what you’re trying to say clearly and efficiently at a glance. Cut out as many unnecessary words as possible so that every sentence has only one main idea or topic (or maybe two if they’re long).

5. Take as long as you need.

Most people will tell you that editing takes time, but it really does depend on what kind of editor you use and how much time you spend editing each article or blog post. The best way to find out how much time it will take for you is by starting with small bits of work and seeing how long it takes before becoming too hard to do.

If an hour seems like too much, then maybe just an hour per day will be enough for now until you get used to doing this better than ever before!

Conclusion

When reading through your article, don’t just skim over it, but actually read it word for word, so you can pick up on any spelling mistakes or grammar issues that may be present in the text. If anything jumps out at you as being wrong, then fix it right away!

After reading through your content, make sure there are no typos or grammatical errors in it by double-checking them with a spell checker tool such as Word Addict or Grammarly. You can also use a free online grammar checker such as Grammarly Online, which will check both sentence structure and spelling automatically.

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How to Structure and Automate Your Business to Scale Fast and Avoid Entrepreneur Burnout

Running a business in Nigeria is not for the fainthearted. From inconsistent power supply to handling stubborn staff and clients, to managing cash flow issues, the pressure on entrepreneurs is real. Many business owners start out with energy and passion, only to find themselves overwhelmed by endless tasks. The result is burnout, and a business that feels like a heavy burden instead of a wealth-building machine.

But here’s the truth: if your business is not structured and automated, you can’t scale sustainably. At best, you’ll hit a ceiling. At worst, you’ll collapse under the stress. The good news is that with the right structure and smart automation, you can build a business that grows beyond you, while you enjoy peace of mind.

In this article, I’ll break down step by step how to structure and automate your business so you can scale fast and reduce burnout. This is not theory. These are practical strategies Nigerian entrepreneurs can apply immediately.

Step 1: Build a Solid Business Structure First

Before you even think of automation, your business must have a proper foundation. Many entrepreneurs in Nigeria operate like hustlers — no defined processes, no documentation, no clear job roles. That’s why they can’t leave their shop for one day without things falling apart.

To structure your business:

1. Define Clear Roles and Responsibilities
Stop being the “chief everything officer.” List out all the key activities in your business — sales, marketing, operations, finance, customer service. Assign them to specific people or create job descriptions, even if you are still the one handling most of them for now. This makes it easy to delegate later.

2. Document Your Processes
Every successful scalable business runs on systems. Write down how you onboard customers, how you deliver products or services, how you handle complaints, how you pay vendors. Think of it like creating a playbook. This makes it easier to train staff and maintain consistency.

3. Separate Personal and Business Finances
A lot of entrepreneurs mix personal spending with business money. That’s the fastest way to kill growth. Open a dedicated business account. Pay yourself a salary. Track your expenses. When your finances are structured, scaling becomes possible.

Step 2: Identify Repetitive Tasks That Drain You

If you constantly feel drained, it’s because you’re spending energy on tasks that could be automated or delegated. Sit down with a pen and write out everything you do daily and weekly in your business. You’ll notice many repetitive tasks like:

Sending payment reminders

Following up with leads

Updating records

Responding to the same customer questions

Scheduling meetings

Inventory updates

These tasks are important but they don’t require your personal attention every time. Once you identify them, you’re ready for automation.

Step 3: Leverage Automation Tools to Save Time

Automation is not about replacing people with robots. It’s about using tools to handle repetitive processes so you can focus on high-value activities like strategy and growth. Here are areas every Nigerian business owner can automate today:

1. Marketing Automation
Instead of manually posting on social media, use tools like Buffer or Hootsuite to schedule posts ahead of time. For email marketing, platforms like Mailchimp or ConvertKit allow you to set up automated follow-up sequences. Imagine a system where once someone downloads your free guide or fills a form, they automatically receive nurturing emails without you lifting a finger.

2. Customer Relationship Management (CRM)
A good CRM helps you track leads, follow up automatically, and manage customers in one place. HubSpot and Zoho are popular options. Instead of carrying customer details in your head or WhatsApp chats, you’ll have a proper system.

3. Accounting and Payments
Use tools like QuickBooks or Wave for bookkeeping. In Nigeria, you can also set up automated payment systems using Paystack or Flutterwave so customers can pay online without stress. That reduces the headache of chasing payments manually.

4. Task Management
To avoid confusion with your team, use platforms like Trello, Asana, or ClickUp to assign and track tasks. This ensures everyone knows what to do without you micromanaging daily.

Step 4: Hire Smart and Delegate Properly

Automation is powerful, but people are still essential. If you want to scale, you must build a team. Many entrepreneurs delay hiring because they think it’s expensive, but the real expense is trying to do everything yourself.

Here’s the formula:

Start with virtual assistants for basic admin tasks.

Hire part-time or contract staff for specialized roles like social media or accounting.

Train employees using your documented processes so they can run the business even when you’re away.

Delegating doesn’t mean losing control. It means freeing up your time for high-level decisions like partnerships, expansion, and strategy.

Step 5: Use Data to Make Better Decisions

One reason entrepreneurs burn out is because they make decisions based on guesswork. If you don’t track your numbers, you’re running blind.

Some key metrics you should monitor:

Monthly revenue and expenses

Customer acquisition cost

Conversion rates from leads to customers

Average order value

Repeat purchase rate

When you automate data collection using your accounting software, CRM, or analytics tools, you can see trends clearly. This helps you know where to cut costs, where to invest more, and when to scale.

Step 6: Build a Scalable Mindset

Even with the right tools and team, scaling won’t happen unless you shift your mindset. Many Nigerian entrepreneurs are stuck in survival mode — always thinking short term, chasing quick profit, or afraid to let go of control. To truly scale:

Stop working in your business and start working on your business.

Focus on building systems, not just hustling for sales.

Invest in leadership skills so you can inspire and guide your team.

Take breaks. Rest is part of productivity. A burnt-out entrepreneur cannot build a thriving company.

Practical Example: A Boutique Owner in Lagos

Let’s make it real. Imagine a boutique owner in Lagos handling everything — buying stock, marketing on Instagram, taking orders on WhatsApp, delivering clothes, and managing cash. No wonder she’s stressed.

Here’s how she can scale with structure and automation:

Document her supply process and create a calendar for stock replenishment.

Use Paystack for payments instead of manual transfers.

Set up Instagram automation tools to schedule posts weekly.

Hire a delivery partner instead of doing it herself.

Use a CRM to track customer sizes, preferences, and purchase history.

Employ a shop assistant to handle walk-in customers.

With these changes, she reduces burnout, increases sales, and positions her business to expand into multiple branches or even an online store.

Final Thoughts

Scaling your business in Nigeria is not just about working harder. It’s about working smarter by putting the right structure in place and automating repetitive tasks. When you do this, you free up energy, reduce stress, and create room for exponential growth.

Remember this: structure is the foundation, automation is the fuel, and mindset is the driver. Get these three right and your business can grow beyond limits.

If you want professional help in structuring and automating your business for faster growth, Dgazelle Agency specializes in building high-converting systems that help entrepreneurs scale without burning out. Contact us today and let’s help you build a business that works for you, not the other way around.

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