Freelancer vs. Agency: Which Web Design Solution Fits Your Small Business?
Dealing with arrays of problems when running a business is part of the job. Among other things, you need to engage with your teammates, stay revenue-focused, and come up with new ideas. There are a number of things to think about, but one of the most crucial ones is to make sure you’re working with […]
Ethical Marketing For Business: Definition, Principles, & Examples
Promoting a brand, business, service, or product in a way that is consistent with your beliefs and values is known as ethical marketing. Businesses must expose their operations and goods in order to practice ethical marketing. They can’t use misleading marketing. Ethical marketing increases customer trust by being truthful and open. Because they won’t be […]
Dgazelle Digital Announced as Sponsor and Digital Solutions Provider for 10X Business Conference Abuja 2025
The 10X Business Conference themed UNTAMED is an accelerator for aspiring entrepreneurs, business owners and career professionals, aimed at equipping them with battle-tested strategies, systems and structure for sustainable, predictable and profitable growth with unstoppable confidence
Digital Marketing Automation That Practically Runs Your Small Business for You
I used to believe that marketing automation amounted to lazy marketing. In my opinion, it was spammy, depersonalizing, and not the proper approach. Since then, I’ve altered my perspective while managing my own small business (and helping to build another business with a small but powerful staff). This is because increasing productivity beyond your physical […]
How Small Business Can Boost Their Brand’s Reach with Influencer Marketing
Influencer marketing is a strategy that small businesses are using more and more to expand their reach and increase brand awareness. It entails collaborating with well-known social media personalities who market goods and services to their active followings. Here’s why it works: Important Things to Think About Before Picking Influencer Why Small Businesses Should Consider […]
How to Create a Complete Marketing Strategy in 2024
A marketing strategy is especially important if you want to capitalize on the greatest ROI trends for 2024: short-form video and social media. To achieve effective outcomes, your plan must carefully incorporate both rising trends and tried-and-true tactics. Marketing plan VS strategy A marketing strategy and a marketing plan are essential components of every business’s […]
5 Steps to Create an Outstanding Marketing Plan
Introduction Does your team’s marketing plan undergo a thorough annual review? Maybe you should Things may get complicated without a yearly marketing plan, and without one, it’s almost hard to estimate how much money you’ll need for initiatives, hiring, and outsourcing during the course of the year. We’ve put together a list of things to […]
Conversion Rate Optimization for Small Businesses
Introduction Welcome, brave souls of the business world, to the ultimate guide on conquering the elusive beast known as Conversion Rate Optimization (CRO). Grab your armor and sharpen your swords because we’re diving headfirst into the battlefield of digital marketing! In the grand scheme of online conquests, Conversion Rate Optimization (CRO) is the noble art […]
Content Marketing: Creating Valuable Content That Converts
Introduction In the ever-evolving landscape of digital marketing, the art of creating compelling and valuable content has become a cornerstone for business success. However, if you find yourself grappling with the challenge of crafting curated content that truly resonates with your audience and drives conversions, you’re not alone. The ability to create content that not […]
Video Marketing in Nigeria: Engaging Audiences and Driving Sales
Introduction In the fast-paced world of digital marketing, finding the perfect formula to captivate your audience and drive sales can feel like an elusive quest. If you’re grappling with the challenge of making sales in a competitive market, you’re not alone. The key to standing out and achieving meaningful conversions lies in the dynamic world […]